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The Rise of Creative Class
Book Review |
Now is time for the creative class to grow up--boomers and Xers, liberals and conservatives, urbanites and suburbanites--and evolve from an amorphous group of self-directed while high-achieving individuals into a responsible, more cohesive group interested in the common good.
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Are you creative? Do you make your living as an artist, scientist, writer,
educator, or entertainer? If you do, then you're part of the 38 million
Americans who make up what author Richard Florida calls, "the new creative
class".
His book, The Rise of Creative Class : And How It's Transforming Work, Leisure,
Community and Everyday Life, details how artists and cultural creatives are
spearheading a revolution in the economic development of the United States. His
thesis is simple, yet has profound implications for the way we live and work in
the 21 st century. Companies and cities alike will live or die by how attractive
they are to artists and, just as importantly, how open they are to diversity.
Cities and workplaces with the highest concentration of these elements will
thrive. Places that fail to embrace this rising new change will eventually
wither away.
So, if you're an artist, take heart, because your time has come to play a
dominant role in the economic life of society. This fantastic book is a call for
all artists and creatives to come together and realize our collective power in
shaping the future.
Buy it at Amazon.com: The Rise of Creative Class
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